Santa is a fat money-sucking Elf.
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| The Miracle on 34th Street - this
Santa need not apply today!
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Back in the day a trip to the Mall Santa was an exercise in innocent hope. Now it is merely preparatory school to the fleecing of parents. Until the late 1980s - Mall Santas were hopelessly ersatz with fake beards, hair, and stained outfits. Malls and large department stores brought in Santa to lure shoppers to their stores - sort of like the the 99-cent shrimp cocktail in the casino bar in Las Vegas.
In The Miracle on 34th Street - Santa was very good and probably real or crazy and flanked by sadistic elves as in A Christmas Story. A visit to Santa was free with parents taking the snappy-flash photo and for a price - the professionals could take one for those parents who forgot their camera or had the humility to accept that their photos sucked.
No longer.

